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Slinger Bag Announces Expansion Into Brazil (SGB UPDATE)

Slinger Bag announced its entry into the Brazilian tennis market through an exclusive distribution partnership with DLD. Founded in 1994, DLD is a sporting goods import and trading company and currently represents tennis brands including Head and Penn in Brazil specializing in the national distribution and marketing for the brands.

National Women's Soccer League set to resume amid turmoil (AXIOS Sports) The NWSL is set to return Wednesday night to a radically different landscape than when players last took the field 10 days ago.
Catch up quick: Two coaches (Paul Riley, NC Courage; Richie Burke, Washington Spirit) were fired last week amid allegations of harassment and sexual coercion.

Decathlon Signs On As Official Partner Of Cofidis Cycling Team (SGB UPDATE)

Starting January 1, 2022, Decathlon will return to the professional cycling circuit with the UCI World Tour Cofidis cycling team as the official supplier of performance cycling apparel and activewear for the Cofidis men, women and para-cycling teams.

K2 Sports To Integrate Full Tilt Boots Into K2 Product Collection (SGB UPDATE)

K2 Sports announced plans to integrate its Full Tilt collection of boots into the K2 product line, effective for the 2022/23 ski season.

Adidas To Sponsor UEFA Women’s Champions League (SGB UPDATE)

Adidas signed on as the exclusive global sponsor of UEFA Women’s Champions League. This marks the first global sponsorship of the multi-year broadcast partnership between UEFA, DAZN and YouTube.

BeIN set to resume Premier League broadcasts in Saudi Arabia (SportsPro Insider)

The Qatari network has been unable to broadcast in Saudi Arabia for the last four-and-a-half years as part of a diplomatic dispute but the ban is set to come to an end.

F1 broadcast rights go to Now TV in Hong Kong (SportsPro Insider) Hong Kong pay-TV service Now TV has announced that it will broadcast Formula One for the remainder of the 2021 season and the entire 2022 campaign.

England Rugby extends Umbro kit deal until 2028 (SportsPro Insider) England’s Rugby Football Union (RFU) has added another four years to its technical partnership with English sportswear brand Umbro.

Chevron takes over from ANA as title sponsor of women’s golf major (SportsPro Insider) The event, currently known as the ANA Inspiration, will become the Chevron Championship from 2022 with a significantly increased prize purse of US$5 million, marking a 60 per cent improvement on the current fund.

Report: Premier League clubs call for UK£1bn central credit facility (SportsPro Insider) Some of the top clubs in English soccer’s top flight have called on the Premier League to establish a central fund to tackle cash flow problems, according to the Financial Times (FT).

A-League Men score Isuzu UTE as first naming rights sponsor (SportsPro Insider) Australian soccer’s recently rebranded men’s A-League will be renamed after unveiling utility vehicle manufacturer Isuzu UTE as the first title sponsor in its history.

Women’s Champions League distribution bolstered by DAZN’s Ata Football deal (SportsPro Insider) Ata Football, the dedicated women’s soccer media company, has agreed a new partnership with DAZN around its Uefa Women’s Champions League coverage.

Mark Cuban Expects Thousands in Weekly Dogecoin Sales for Mavericks (SportTechie)

Dallas Mavericks owner Mark Cuban is doubling-down on the viability of Dogecoin ahead of the NBA’s regular-season tip-off later this month. The Shark Tank star anticipates that the Mavs will bank “thousands and thousands” per week in U.S. dollars through Dogecoin transactions with fans.

The NFL's Big Data Bowl Turns Its Attention to Special Teams for 2022 (SportTechie)

Amazon Web Services is again the sponsor of the league’s event -- a crowd-sourced analytics competition that will award $100,000 in prizes to top submissions. The NFL is giving participants access to three years of in-game special teams data and scouting data from Pro Football Focus, which includes play, player and game characteristics derived from film analysis.

'I want to be a Yankee for life': Aaron Judge wants to re-sign with the Yankees, but will he? (USA TODAY) BOSTON – In an open platform, New York Yankees slugger Aaron Judge sent a message to Hal Steinbrenner.
“I want to be a Yankee for life,’’ he said late Tuesday night.
“I want to wear these pinstripes for the rest of my career and represent this great organization and bring a championship back to the city.’’

NFLPA wants answers on criminal investigation into Washington Football Team head trainer Ryan Vermillion (USA TODAY) The NFL Players Association has filed a request with the NFL with the goal of learning more about the criminal investigation involving Washington Football Team head trainer Ryan Vermillion.

Which NBA Teams Are Mandating Fan Vaccination This Season? (SportsTravel)

Below is the full rundown on each team’s fan policy when it comes to COVID-19 whether they require proof of full vaccination, either vaccination or a negative COVID test, or in some teams’ cases, no policy at all.

ASM Global Enters NASCAR with Nashville Superspeedway Deal (SportsTravel) ASM Global has partnered with the Nashville Superspeedway in a deal that will match the venue management company with the track that hosts events in the NASCAR Cup Series, NASCAR Xfinity Series and the NASCAR Camping World Truck Series. The deal marks the first time ASM Global has entered into a partnership with a NASCAR venue.

Fubo Gaming Partners With Cleveland Cavaliers as Ohio Ponders Legalized Sports Betting (SportTechie)

The Cleveland Cavaliers have become the first NBA team to partner with Fubo Gaming, the sports betting subsidiary of the FuboTV streaming service. The long-term marketing deal makes Fubo Gaming the presenting partner of Cavs Pick ‘Em, the free-to-play prediction game on the team’s mobile app.

iFIT Teams Up With Four Major Marathons, Allowing Runners to Compete Virtually (SportTechie)

Connected-fitness conglomerate iFIT, which owns such brands as NordicTrack, has become an official, multi-year partner of four major marathons -- enabling users to run those races virtually while paced by an iFIT trainer.

Minnesota’s Allianz Field Will Host 2022 MLS All-Star Game (SportsTravel)

The match will be hosted at the 19,600-seat soccer-specific stadium, which opened its doors in 2019 to international acclaim. The stadium has a grass field and features a 360-degree overhanging roof structure with every seat within 125 feet of the field. The building includes a safe-standing, pyramid-shaped supporters’ section for nearly 3,000 fans and the exterior of the building is made of a unique PTFE material with programmable lighting that allows endless color variations. Allianz Field hosted a pair of Concacaf Gold Cup group stage matches in 2019 and an international friendly for the U.S. Women’s National Team later that year. Allianz Field will host an additional friendly between the U.S. Women’s National Team and South Korea this fall.

WTA Partners With KPMG to Design Health and Safety App (SportTechie)

The Women’s Tennis Association is launching a new health and safety app to serve as a communications tool among its players and staff. KPMG helped design the app, which will roll-out this fall with a focus on Covid-19 information storage.

What the MLS All-Star Game could mean for Minnesota (AXIOS Sports) The Major League Soccer commissioner is in town Tuesday for a major announcement, and many expect he'll name Allianz Field in St. Paul as the location of the annual MLS All-Star Game next summer.

Washington Spirit CEO resigns amid NWSL turmoil (AXIOS Sports) The CEO of NWSL's Washington Spirit resigned on Tuesday following abuse allegations against the team's former coach and criticism of a toxic work environment.

BlackBook’s latest report: Profiling the circuits and services at the heart of motorsport (SportsPro Insider)

BlackBook Motorsport’s newest report, Places for races: Inside the circuits and services at the beating heart of motorsport, showcases several international circuits, exploring key areas of their businesses – from design and build, to venue operations and commercial partnerships, ticketing, hospitality, and adjusting to the new realities brought about by the pandemic.

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