Skiing

10/14/2024 |  USA Nordic Sport Returns to USA Ski Jumping Brand (SportsTravel) USA Nordic Sport has announced a shift by returning to its original name of USA Ski Jumping to ensure the survival, success and growth of the sport throughout the United States.
Founded in 2007, USA Ski Jumping initially focused exclusively on men’s ski jumping. The organization expanded to include the nordic combined team in 2016 and then a year later, the USA women’s ski jumping team was brought into the organization.

10/8/2024 |  Ski Kare Has New Owners (SGB UPDATE) Ski Kare, LLC, the largest distributor of Vola Racing Waxes in the United States, was acquired by Kyle and Rachel Kucin. Gifford Hoback, the former owner, will continue to work for the company in a consulting and manufacturing capacity.

10/3/2024 |  World ski body and UN weather agency team up to help winter sports plan for climate change (Associated Press (AP)) GENEVA (AP) — Facing a long-time crisis in winter sports because of climate change, the International Ski and Snowboard Federation teamed up with the United Nations weather agency on Thursday.
The initial five-year partnership between FIS and the World Meteorological Organization aims to help national ski federations, venues and race organizers better understand weather forecasting to manage natural and artificial snow. An online meeting is set for Nov. 7.

9/30/2024 |  Weston Backcountry Ends In-House Sales, Brings on Independent Rep Team (SGB UPDATE) Weston Backcountry, which has had an in-house sales team since 2016, recently shifted to the independent rep sales model.  In 2024, Weston onboarded five new reps to cover the entirety of North America and Canada.
The Denver-based maker of bomber splitboards, skis & snowboards said in a statement, “The last two seasons of the post-COVID outdoor industry have taken a toll on sales, especially retailers. With independent reps being able to better service retailers on the ground, Weston will enhance and expand our ability to provide our retailers with best in class service to aid in these challenging times.”

9/26/2024 |  Peak Performance Skiwear Hits the Starting Gate in U.S. Launch (SGB UPDATE) Peak Performance, the Scandinavia-based performance apparel brand owned by Amer Sports, launched this week in the U.S. Along with Arc’teryx, the outdoor and ski wear brand is part of Amer’s Technical Apparel segment.
The company said the brand’s expansion into the U.S. builds on its recent growth in Canada, including opening a brand store in Vancouver in Fall 2023 to “showcase its pairing of progressive design with technical leadership.”