Snowboarding

3/21/2025 |  U.S. Ski and Snowboard secures historic partnership with apparel brand J. Crew (Gist Sports, The) Yesterday, U.S. Ski & Snowboard banked a three-year partnership with American apparel brand J.Crew, making it the governing body’s official lifestyle apparel partner. In J.Crew’s longest deal to date, the brand intends to amplify the connection between snow sports and their après ski lifestyle, especially as the 2026 Milano Cortina Winter Games roll around.

3/7/2025 |  Ryan Wedding, ex-Olympic snowboarder turned alleged drug lord, added to FBI's 10 Most Wanted list with $10 million reward for arrest (Yahoo Sports) Former Canadian snowboarder Ryan Wedding was named to the FBI's 10 Most Wanted list on Friday with a $10 million reward announced for his arrest.
The 43-year-old Wedding is wanted for allegedly running a drug trafficking network that shipped hundreds of kilograms of cocaine "from Colombia, through Mexico and Southern California, to Canada and other locations in the United States, and for orchestrating multiple murders and an attempted murder in furtherance of these drug crimes," said the FBI in a press release.

3/6/2025 |  US offers $10 million reward for fugitive snowboarder accused of running deadly drug ring (Associated Press (AP)) LOS ANGELES (AP) — There’s a $10 million reward for information leading to the arrest of a former Olympic snowboarder for Canada who is wanted for running a multi-national drug trafficking network and orchestrating multiple murders related to the drug ring.
The FBI added 43-year-old Ryan Wedding to its 10 Most Wanted list Thursday, while also announcing the U.S. State Department’s $10 million offer.

2/11/2025 |  Snow League Partners with Marriott Bonvoy For Inaugural Season (SportsTravel) The Snow League, launched by three-time Olympic Gold medalist Shaun White, has announced a partnership with Marriott Bonvoy, making the hospitality giant the league’s official hotel and loyalty partner for its inaugural season.Snow League is the first professional winter sports league exclusively dedicated to snowboarding and skiing. The league will kick off in Aspen Snowmass on March 7–8. Marriott Bonvoy will provide hospitality offerings, fan experiences and initiatives featuring snowboarding and freeskiing.

1/24/2025 |  U.S. Ski & Snowboard Partners with Ski Austria (SportsTravel) U.S. Ski & Snowboard has announced its first commercial partnership with another country’s national ski and snowboard organization as it will work with Ski Austria on sports, marketing and commercial opportunities.“We are pleased to expand our relationship with Ski Austria,” said Sophie Goldschmidt, U.S. Ski & Snowboard president and chief executive officer. “Their expertise and excellence are evident and we know this partnership will improve us both on and off the snow. We share a vision and ambition for the future of snow sports and I can’t wait to see how we can make improvements together for our stakeholders and fans.”