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Peter Millar Partners With USGA (SGB UPDATE) The USGA and Peter Millar signed a partnership agreement designating Peter Millar the Official Outfitter of the USGA and supporting partner of the U.S. Open Championship. Peter Millar hired industry veteran Patrick Kiely as vice president, Strategic Partnerships & Corporate Sales, to support the partnership and oversee the day-to-day operations with the USGA team.

Jill Spiegel Takes Over As PGA Tour Superstore President In Major Move For Male-Dominated Golf Business: Q&A (Forbes SportsMoney) Jill Spiegel has been promoted to President of PGA TOUR Superstore, a move that positions her as one of the highest-ranking female executives in the golf industry. 

How Recent LIV Golf Additions Are Impacting Golf Betting Markets (Sports Handle) At the end of August, LIV Golf added six marquee golfers to its circuit, including Cameron Smith, The 2022 Open champion. Smith made his LIV debut last week in Chicago, and the pre-tournament betting favorite delivered on his hype, winning the event by three shots over Dustin Johnson and Peter Uihlein. 

The Presidents Cup Could Be Decided by the LIV Golf Battle (Wall Street Journal) Captaining the international team at the Presidents Cup has never been a particularly easy endeavor. In the biennial team battle between the U.S. and the world—minus Europe—the Americans have been utterly dominant. 

Trump Golf Courses Fraudulently Overvalued, NY Attorney General Claims (Sportico)   On Wednesday, New York Attorney General Letitia James sued former President Donald Trump, three of his children (Donald Trump, Jr., Ivanka Trump and Eric Trump), the Trump Organization and others for fraud, conspiracy to falsify financial documents and related charges. James, who seeks $250 million in damages, claims that Trump falsely inflated his net worth—including the value of his golf courses and when trying to buy the Buffalo Bills—to make it more likely that banks would loan him money and when pursuing insurance coverage for higher limits and lower premiums.

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