Running

9/9/2026 |  EXEC: UBS Issues ‘Bullish’ Note on Running Footwear Despite Nike’s Woes (SGB UPDATE) UBS in a report said it remains “bullish” on the running footwear category despite investor concerns over a pullback in athletic footwear largely traced to weakness at Nike. Analyst Jay Sole believes Nike’s problems are “company-specific” and not a reflection of broader industry weakness.

8/26/2026 |  Chinese Footwear Brand Xtep Steps Up Running Tech With Aerospace Carbon Plate Technology (Footwear News)   “You are just bouncing on these shoes,” said Maye Musk, the model and bestselling author, sporting the latest Lingyun Max from Xtep, a Chinese footwear brand born in the country’s footwear capital of Fujian over 20 years ago.

8/17/2026 |  Brooks, Hoka and Saucony Have Big Plans to Conquer the European Running Market (Footwear News) Europe‘s opening more doors as it becomes the next growth frontier for some American running brands that are already a hit with the U.S. consumer.
Hoka, for example, has opened doors in Berlin, Milan, and Chamonix in Southeastern France. Deckers president and chief executive officer Stefano Caroti, who previously told investors that Chamonix is the birthplace of the brand, said “EMEA (Europe, Middle East and Africa) delivered robust wholesale sell-through and another quarterly record [in Q2] for reorders,” while international DTC (direct-to-consumer) continued to generate exception revenue growth across Europe.   

8/17/2026 |  Report: Running Footwear Delivers Double-Digit Gains in First Half (SGB UPDATE) Running footwear sales jumped 13 percent in both dollars and units in the U.S. in the first half, according to Circana’s Retail Tracking Service. Overall, performance footwear sales increased 6 percent in dollars with unit sales also increasing. Cross-training, golf, volleyball, and other activity-based categories also posted gains.

8/14/2026 |  German runner calls for 'more respect' after seeing online racial abuse of teammates (Fox Sports) BIRMINGHAM, England (AP) — German middle-distance runner Smilla Kolbe has condemned the online racial abuse directed at some of her teammates at the European championships.