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11/18/2024
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Fleet Feet Is Now Selling Hylo Athletics Running Shoes In Stores
(Footwear News) Fleet Feet is now carrying footwear from Hylo Athletics.
The specialty run retailer announced Monday that it has entered into a vendor partnership with the emerging London-based performance running shoe brand. This partnership, Fleet Feet said in a statement, reflects its commitment to providing customers with the best-fitting footwear “to accomplish their fitness and movement goals.”
11/15/2024
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Maunsell, Paulson win Antarctica leg of Great World Race
(Reuters Sports) WOLF'S FANG, Antarctica, Nov 15 (Reuters) - Irishman William Maunsell and American Ashley Paulson won the men's and women's events at the Great World Race in Antarctica on Thursday, setting the fastest marathon times recorded in the southernmost continent.
11/8/2024
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Runners brave freezing temperatures to compete in Antarctica ultra-endurance race
(Reuters Sports) Nov 8 (Reuters) - Fifteen competitors braved Antarctica's freezing cold to compete in a first-of-its-kind ultra-endurance race that began on Thursday around Ultima Base Camp, where temperatures plunged as low as -25°C (-13°F).
The gruelling Antarctic Ice Ultra race is designed to test resilience and fortitude in the bone-chilling winds of the icy continent but in the interest of safety, competitors raced on a 4.2 km loop around the camp.
Participants also had the option to rest and refuel at a mess tent during the race, which was designed to push runners to their limits over three distances -- 100 miles, 100 km and 50 miles.
11/8/2024
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Running and Sportstyle Categories Are Driving Asics’ North America Sales
(Footwear News) Asics reported results for the first nine months of the year that showed solid growth across several regions and channels, including in North America.
According to the Japan-based athletic brand, gross profit increased 26.7 percent to 290 billion yen. Net sales for the first nine months of 2024 jumped 17.3 percent to 525 billion yen, driven by strong sales across all categories.
11/6/2024
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How Hoka’s Approach to Innovation Has Made the Brand More Competitive in the Hot Running Market
(Footwear News) Innovative technology put Hoka on the map when it launched in 2009. But the brand sees its enduring competitive edge as something a bit more intangible.
“You want to be able to sell the technology,” said Colin Ingram, Hoka’s vice president of global product. “But ultimately, we put experience at the top because that is what you remember as a runner.”
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