Hunting/Shooting

2/5/2025 |  SC Products Group Merges with Desert Tactical (SGB UPDATE) SC Products Group and Desert Tactical announced the merger of the companies to support the growth in manufacturing, sales, marketing, and distribution of the SC-14 Gun Cleaner product.
Based on the product’s launch and first-year growth in 2024, the SC Products Group and Desert Tactical leadership teams made the strategic decision to consolidate operations under the SC Products Group, LLC, while creating efficiencies and strengthening current and future product marketing, sales and distribution through an expanding roster of retail partners and direct-to-consumer platforms.

2/5/2025 |  Winchester Ammunition Breaks Ground on New 6.8mm Ammunition Facility (SGB UPDATE) The Winchester Ammunition division of Olin Corporation, in collaboration with the U.S. Army’s Joint Program Executive Office for Armaments and Ammunition (JPEO A&A) and Joint Munitions Command (JMC), celebrated the groundbreaking of the new 6.8mm Ammunition Facility at the Lake City Army Ammunition Plant (LCAAP) in Missouri, USA.

2/3/2025 |  Orion Wholesale Inks Partnership to Distribute Colt and CZ Brands (SGB UPDATE) Orion Wholesale, a distributor in the hunt and shooting sports industry, announced a partnership with Colt CZ Group SE to distribute Colt and CZ products.
Colt CZ Group SE and its subsidiaries are among the leading manufacturers of firearms and ammunition for military and law enforcement, personal defense, hunting, sport shooting, and other commercial uses worldwide.
“We’re proud of our new partnership with Colt and CZ brands,” said Brent Taylor, owner and CEO of Orion Wholesale. “These two brands have outstanding reputations in the shooting sports industry; both offer solid product lines that we are pleased to offer our customer base.”

2/3/2025 |  Crow Shooting Supply Rebrands to Crow Wholesale (SGB UPDATE) Crow Shooting Supply has officially rebranded to Crow Wholesale, marking a significant milestone in its 40 year history.
Crow Wholesale is a family-owned national wholesale distributor of firearms, ammunition, reloading components, and shooting accessories serving retail gun shops, sporting goods stores, gun clubs, shooting ranges, and government agencies. Crow Wholesale is a full-line supplier of over 140 of the world’s premier shooting industry manufacturers.

1/30/2025 |  Winchester Ammo Sales Grow 10 Percent Despite Lower Commercial Sales (SGB UPDATE) Olin Corporation reports that its Winchester ammunition segment posted a 10.1 percent sales increase in the fourth quarter. Segment revenues amounted to $435.4 million in Q4, compared to $395.4 million in the fourth quarter 2023. The increase in sales was said to be primarily due to higher military sales and military project revenue, partially offset by lower commercial ammunition sales.