Exercise/Fitness

3/5/2025 |  Vaura Pilates Inks Master Franchise Partnership for Southeast Asia and Middle East (SGB UPDATE) Vaura Pilates announced its continued global expansion with a new Master Franchise Partner, Luxe Fit Pilates, for continued growth in Southeast Asia and the Middle East. With studios in Tanglin and Joo Chiat (Singapore), this new partnership will bring Vaura’s wellness philosophy to new urban centers within the regions.

3/3/2025 |  Fit Fusion, LLC Opens Two Crunch Fitness Locations in Grand Rapids, MI (SGB UPDATE) Crunch Fitness franchisee Fit Fusion, LLC officially opened two new locations — Crunch Kentwood and Crunch Walker — both 40,000-square-foot fitness facilities in the Grand Rapids, MI area, late last month.

3/3/2025 |  Life Time Debuts 14th Athletic Country Club in Evanston, IL (SGB UPDATE) Life Time has opened Life Time Evanston, the company’s 14th athletic country club in Illinois and the second nationwide to feature its Miora Performance and Longevity Clinic.
The company said the 60,000 square-foot venue, near the shores of Lake Michigan, extends Life Time’s “signature healthy way of life programs and services to the downtown Evanston area.”

2/27/2025 |  Life Time Group Holdings Posts Records Across the Board in 2024 (SGB UPDATE) Life Time Group Holdings, Inc. closed out a record 2024 with its highest level of member engagement coupled with the company’s highest level of visits per membership and record membership retention. The strong performance drove the highest revenue per membership the company has recorded in its 32-year history, delivering $796 in average revenue per center membership in 2024, compared to $711 in revenue per membership in 2023.

2/27/2025 |  Sports & Fitness Industry Association Releases 2025 Topline Participation Report (SportsTravel) The Sports & Fitness Industry Association has released its 2025 Topline Participation Report, which annually tracks how many Americans are being active and participating in certain sports.
For the first time since SFIA began tracking physical activity figures, the participation rate for active Americans reached 80 percent, which means 247.1 million Americans participated in at least one activity in 2024 — an increase of 25.4 million more active Americans per year since 2019.