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12/2/2024 |  Stretch Zone Opens in Trophy Club, Texas (SGB UPDATE) Stretch Zone, the U.S.-based assisted stretching brand, announced the opening of its newest location in Trophy Club, TX, owned and operated by franchisee Danny Leverett, a multi-unit Stretch Zone owner.
Leverett began working with Stretch Zone as a member, where the company reported in a media release that he “experienced firsthand the transformative benefits of enhanced flexibility and mobility.” Inspired by his “improved lifestyle,” he is “committed to Stretch Zone’s mission of helping residents in Trophy Club achieve greater flexibility, improved posture and increased range of motion.”
12/2/2024 |  Sprung Gym Flooring Opens Ireland Headquarters (SGB UPDATE) Sprung Gym Flooring has opened a new office in Dublin, Ireland, marking its strategic expansion into the Irish market.
The provider of gym flooring solutions said the office in Sandyford, Dublin, will serve as the company’s headquarters in the country to support demand for its gym flooring product line across commercial and residential sectors.
12/2/2024 |  Crunch Franchise to Open Fourth Crunch Fitness in San Antonio (SGB UPDATE) Crunch Fitness announced today, December 2, that Crunch Colonnade in San Antonio, TX, a $10 million, 54,000-square-foot facility, will open its doors in Summer 2025. 
11/26/2024 |  Gymshark Opens Holiday Pop-Up on Wooster Street in NYC (SGB UPDATE) Gymshark opened a pop-up shop in the SoHo neighborhood in downtown Manhattan for the holidays. Located at 105 Wooster Street, this pop-up offers a glimpse of what consumers will find in the U.K.-based brand’s first permanent U.S. flagship, scheduled to open in 2025.
The store opened on November 16 and will remain open until January 2025. The three-month-long pop-up features the brand’s signature approach to retail, transforming a store into a festive and on-brand community hub.
11/20/2024 |  Ladder Secures Over $100M in New Funding to Scale Top Strength Training App (SGB UPDATE) Strength training app Ladder has raised $15 million in Series B funding led by Point72 Ventures and ADvantage VC, with participation from Steve Pagliuca’s PagsGroup and Series A lead investors Tapestry VC and LivWell Ventures.
Ladder said in a media release that it has also secured a $90 million growth investment from General Catalyst’s Customer Value strategy, to provide financing for customer acquisition costs. The combined financing will allow Ladder to reach a global audience.

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