Venue Detail
Hershey Bears
Revenues From Sports Venues Pro Facilities Report
February, 2012
Hershey Bears
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PO Box 866 Hershey, PA 17033-0866 Phone: 717-534-3380 Fax: 717-534-3383 URL: www.hersheybears.com Owner: Hershey Entertainment & Resort Co. League: American Hockey League, East Division
Venue
Giant Center, 950 W Hersheypark Dr, Hershey, PA 17033 Owner: Dauphin County Managed by: Hershey Sports and Entertainment Built: 2002 Capacity: 10,500 Concessionaire: Hershey Sports and Entertainment Soft drink:
Naming rights
Sold to: Giant Foods Price: $4,500,000 Term: 10 years Expires: 2011
Ticket prices
Season tickets range from $540 to $660 Single tickets range from $19.50 to $25.50
Attendance
2009 average attendance: 8,987 2010 average attendance: 9,520 2011 average attendance: 9,800
Suites
Quantity: 40 Price: $40,000 to $55,000 Seats: 16 to 16 Includes: Tickets.
Club seats
Quantity: 688 Price: $590 to $590 Includes: Tickets. In-seat wait service.
Financing
Pennsylvania provided a $25 million grant toward the construction of the $75 million arena. Hershey Entertainment and Resorts Co. invested $10 million with the rest paid by Dauphin County.
The Bears moved into a new arena in 2002. The venue is operated by Hershey Sports and Entertainment which owned the team's previous venue. The old arena will be retained for other uses.
The Bears offered a three-year season ticket in the new building at prices ranging from $1,440 to $1,770. (Facilities, Financial, Ice HockeyMinor, Professional Sports)