Venue Detail
Greenville Road Warriors
Revenues From Sports Venues Pro Facilities Report
February, 2012
Greenville Road Warriors
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650 N Academy St Greenville, SC 29601-2246 Phone: 864-250-4868 Fax: 864-250-4793 URL: greenvilleroadwarriors.com Owner: Neil Smith League: ECHL, Eastern-South
Venue
Bi-Lo Center, 650 N Academy St, Greenville, SC 29601-2246 Owner: Greenville Arena District Managed by: Owner Built: 1998 Capacity: 16,000 Permanent concession stands: 6 Concessionaire: Centerplate Suite caterer: Centerplate Soft drink: Pepsi Cola Beer: Multiple
Naming rights
Sold to: Bi-Lo Corp. Price: $3,000,000 Term: 10 years Expires: 2013
Ticket prices
Season tickets range from $300 to $900 Single tickets range from $10.00 to $35.00
Attendance
2011 average attendance: 3,654
Suites
Quantity: 30 Term: 5 to 7 years Price: $60,000 to $70,000 Seats: 12 to 16 Includes: Parking, tickets, private entrance, special events.
Club seats
Quantity: 1,000 Term: 3 to 5 years Price: $1,650 to $1,650 Includes: Tickets, private entrance, restaurant, wait staff.
Financing
Developers raised more than $20 million from local businesses. The rest of the funding for the $63 million venue came from an increase in the hotel-motel tax and a seat tax.
The $63 million Bi-Lo Sports and Entertainment Center opened in September 1998. The Grrrowl of the ECHL joined in 2000 and was later renamed the Road Warriors.
In addition to purchasing naming rights for the facility, the Bi-Lo grocery store participates in computerized ticketing for the facility. The center also hosts concerts, family shows and college basketball. (Facilities, Financial, Ice HockeyMinor, Professional Sports)